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Why deal flow management software matters

Theron McCollough
4 min readNov 5, 2021

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Venture capitalists and VC firms can only thrive when they keep a close eye on the new business opportunities that come across their desks. It may sound simple, but in real life, it is far from easy.

A strong deal flow management strategy is imperative for every VC firm. Otherwise, investors will waste time and energy chasing potential opportunities that never come to fruition, or miss their chance to invest in the next unicorn.

The software you choose should be built from the ground up to support the needs of private market investors, angels, VC and the like.

As the VC industry has professionalized and become sophisticated over time, professionals have increasingly relied on technology to help them develop and deliver their deal management strategy. However, to truly help the most VCs, deal flow technology needs to be flexible and customizable since every firm’s strategy is unique.

Each firm needs help to carry out its strategic plan, whether it’s looking to increase its deal flow and open up the top of the funnel or looking to move transactions through the deal management process more quickly. Venture capital-specific technology must take into account all of the unique elements of your firm and allow data to flow through reports and dashboards easily. The technology, as a reliable source of truth for all deals and deal flow management processes, must enable VCs to work more efficiently and close…

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Theron McCollough
Theron McCollough

Written by Theron McCollough

Managing Director at Citizens Private Bank | VC/Tech; past Managing Director with First Republic,@SVB_Financial. founder, investor, limited partner, and banker

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